Troy Munson ^{. 1st}

CEO @ Dimmo - Co-Host of Two Da...

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Someone shit on the first version of our site. 


To be honest, we deserved it.. Here's the story: 


I got a LinkedIn DM and it said: 


"Hey Troy, I don't think your site helps the users as much as it should, I roasted your site and created a Figma file of how I think it should look. Here's the PDF"
This came from the Founder & CEO at weroast (https://lnkd.in/dmrDhhpZ)


First and foremost...First and foremost - this is a badass way to prospect. Take notes. I opened up the roast (...)

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Cory Pitt ^{. 1st}

CEO, GetWiser.io | Ex-Rippling | Drive...

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“I saw your site… are you guys a real company?”
Around a year ago, I was on a call with a Series E RevOps team when they hit me with that ^ after having spoken with their sales team for weeks (mistake in itself not looping in ops sooner).
Felt like a gut punch. I’d built our old site myself on Wix and had thought it was 'good enough' that I should spend my focus on sales & product.
Naturally, I overcorrected with a highly designed WordPress site that looked slick but was a nightmare to edit, hard to experiment with, and lacked messaging clarity. (...)

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