How long does a website redesign take? B2B SaaS timelines by scope (2026)

Scope sets the floor; decisions set everything above it. Here is what each common scope looks like when positioning is settled and one person approves the work. These are our own published sprints, because they are the only timelines we can stand behind with a fixed price.

• A homepage redesign, designed and developed: nine days. Our Signature Homepage is $9,783, with motion graphics and custom development included. Maven Data's homepage was designed in one week.
• A homepage plus five core pages, with a design system your team can extend: 3.5 weeks. Our Scalable Website System is $22,981, with a design system built for Claude, Cursor and Codex.
• A full site with brand, product and motion work alongside: set on a call, then written into the scope with a fixed end date. Our design pod starts from $35,000.
• A replatform, such as Webflow to Next.js: add the migration to the plan, because content, redirects and SEO have to move with the design. Clarity RCM's site was redesigned and moved from Webflow to Next.js and Sanity.

Because they measure different things. When we read nine design companies' own pages, only a fixed-scope sprint stated the time from kickoff to a launch-ready site. Subscriptions publish how fast a first draft of one request comes back: the next business day at Design Pickle and ManyPixels, two business days on average at Designjoy. That is turnaround per request, and a website is many requests plus decisions between them.

Superside publishes when a team starts, about three weeks for a dedicated team. Eleken says designers can start immediately. Both are start dates, not launch dates. Clay sets a timeline in a proposal after discovery, MetaLab asks for yours on its contact form, and we found no timeline on Refokus's or Ramotion's pages.

None of this makes one model wrong. It means the only number worth comparing is calendar time from kickoff to a launch-ready site. Ask every company for that, in writing.

In our experience, design hours are rarely the delay. Five things are, and four of them are fixed before kickoff.

• Positioning that is still moving. If the message changes mid-project, every page is redesigned twice. Settle it first; we work alongside partners such as Fletch, because positioning shapes design.
• More than one approver. Each extra person adds a feedback round, and rounds are where calendars slip.
• Scope that grows after kickoff. New pages are fine; adding them to a running sprint is not. Put them in the next cycle.
• Copy and assets that arrive late. Real product screenshots and customer logos decide layouts, so a design made around placeholders gets redone.
• Handoffs between separate brand, product and web teams. Each handoff is a wait. A team where product, website, brand and motion designers work together removes them.

Nine days works because the order of decisions is fixed. It starts with a 60-minute strategy call to agree the direction: who the buyer is, what the page must prove first, and what the visual direction should say about the company. Then the homepage is designed section by section, each with one job in the buyer's path from attention to a booked call. Motion graphics are made for the key product sections. Then it is developed and handed over launch-ready.

AI is in every step of our workflow, which is why production is fast. The decisions are not rushed: they are made once, by people who have made them for SaaS and AI companies many times. You can watch that happen in the Kuhnic behind-the-scenes video, and see a result built at this pace in the Maven Data case study.

Count three things before you talk to anyone. First, the pages that must change for launch, not the pages that could change. Second, the people who must approve, and how long a round of feedback takes them today. Third, the inputs that do not exist yet: final copy, product screenshots, a settled message.

If you have one approver, the inputs are ready and launch needs a homepage or up to six pages, a sprint measured in days or a few weeks is realistic. If positioning is open, start there; no design timeline survives a message that is still changing. Our website redesign prerequisites checklist covers the inputs.

Weroast is a design partner built only for post-PMF B2B SaaS and AI companies, from Seed to Series B. Product, website, brand and motion designers work as one team. As of November 2026, the Signature Homepage is $9,783 and takes nine days, and the Scalable Website System is $22,981 and takes 3.5 weeks, both with custom development included. See pricing for every plan.

We are listed as a trusted design partner by Fletch, a product marketing firm. We do not do positioning ourselves; we work alongside partners such as Fletch.

• You have a date to hit and want a fixed scope, a fixed price and an end date in writing.
• Your positioning is clear, or you have a partner for it. We do not do positioning.
• One person can approve the design, or a small group can decide quickly.
• You are a B2B SaaS or AI company past product-market fit, from Seed to Series B.

• What is the calendar time from kickoff to a launch-ready site, not to a first draft?
• Is development included in that time, or does it start after design?
• How many feedback rounds does the timeline assume, and who on our side approves?
• What happens to the date and the price if scope grows?
• Which recent project hit that timeline, and can we see it?