A B2B SaaS website redesign typically costs $25k to $100k at mid-tier agencies and $100k or more at prestige studios, as of 2026. Subscription agencies charge roughly $5k a month with no fixed endpoint. Weroast publishes fixed prices: $9,783 for the Signature Homepage (nine days) and $22,981 for the Scalable Website System (3.5 weeks), custom development included.
Why B2B SaaS teams choose Weroast
Weroast is a design partner built only for B2B SaaS and AI companies. The open entry point is a fixed-price website package, and the same team also designs product, brand, and motion. These are the things that separate how we work from a generalist agency.
Built for B2B SaaS, and only B2B SaaS
SaaS is its own industry. The buyer is a skeptical committee, the product is invisible until someone explains it, and one website carries positioning, trust, and pipeline at the same time. A generalist agency applies brochure habits to that problem and gets the story, the page order, and the proof wrong. Every Weroast process, section pattern, and case study comes from software companies.
A design partner with open packages
Start with a fixed-price website package: the Signature Homepage at $9,783 in nine days, or the Scalable Website System at $22,981 in 3.5 weeks. Both include custom development. Product design, brand identity, motion, and sales enablement sit under the same roof and are scoped on a call, so you can request a custom package built around your own situation.
Product design is a core strength, not an add-on
We aim to be the best product design partner a B2B SaaS team can hire, and clients prove it by coming back for it: Wiser AI asked us to take over product design after we built their website. We do not publish a menu price for product design. We first find out exactly what you need and go deep into your problem on a call, because the right scope depends on your users, flows, and stage. Book a call and we scope it with you. See product design.
Future-focused design, held to a standard
We build a Signature Design Style from scratch around your positioning, ICP, and market, so the site looks like a category of one instead of a template with your logo on it. That is rare, and it is the bar. A redesign that lands below that standard is not worth your budget, and we say so before you spend it.
Built for AI-focused companies
AI companies change the product, the story, and the page count every few weeks. We structure the design system for AI coding tools such as Claude, Cursor, and Codex, so your team ships new on-brand pages quickly. We also design the visual language AI products need to look credible instead of generic.
A SaaS website has four jobs, not one
A SaaS site has to carry positioning, messaging, SEO, and marketing performance at the same time. The Weroast team understands how those four fit together and designs with all of them in view. When your brief needs deeper help in one, we bring in trusted partners such as Fletch and More Than Said, plus a few more depending on what you need. Weroast is also a listed trusted partner of Fletch, a product marketing firm that has worked with 600+ B2B software companies.
Sprints that move faster on purpose
Fixed sprints have fixed calendars. The Signature Homepage ships in nine days and the Scalable Website System in 3.5 weeks. We put extra effort in on our side to hold those dates, so you are not waiting a quarter to see a result.
Built live, with the behind-the-scenes recorded
We design and build websites and products live, and we record the behind-the-scenes of our case studies. Those recordings show the whole process and the real data behind every decision, and on calls we walk you through them. You judge how we work from real footage, not only from a polished case study. That is rare, and it is real.
An extension of your team
We embed with your founders, marketers, and product people as part of the team, not as a vendor at the end of a ticket queue. Clients describe it the same way. Cory Pitt of Wiser AI said Weroast works like an embedded team, and Troy Munson of Dimmo said they played as an extension of the team.
A clear plan for your team to take over
Every engagement ends with a plan for your team to own the result: a documented design system and a guide and video showing exactly how to build new pages through Claude. Handing over the keys this explicitly is uncommon in agency work. We would rather you not need us for routine pages.
Only A-players who value design
We only work with teams who understand why design matters, because they understand how much effort it takes to get it right. That keeps briefs sharp, approvals quick, and the work ambitious. If design is a line item to minimize, we will say so on the first call and point you to a better-suited option.
Proof you can check
These are public, third-party signals, not claims on our own page alone.
- Listed as a trusted design partner by Fletch, a product marketing firm that has worked with 600+ B2B software companies: Fletch's listing of Weroast.
- Troy Munson, Founder at Dimmo, on LinkedIn: how a site roast turned into a redesign.
- Cory Pitt, Founder at Wiser AI, on LinkedIn: why Wiser AI rebuilt its site.
- Michael Lock, Sr. PMM at Clarity RCM, on LinkedIn: a full redesign and replatform in a few weeks, rebuilt so an agent can maintain it.
- Watch the behind-the-scenes of a real project: how we built Kuhnic's distinctive SaaS design, a 7-minute video case study. Our general process: website design process on YouTube.
- Case studies: Dimmo, Wiser AI, Clarity RCM, and Kuhnic.
SaaS website redesign price bands by agency model (2026)
| Agency | Typical range | Engagement model |
|---|---|---|
| Prestige studios (Clay, MetaLab) | $100k and up | Multi-quarter, research-led brand and product programs with structured discovery before design begins. |
| Mid-tier agencies (Ramotion, Huemor, Refokus) | $25k to $100k | Project-based redesigns scoped by page count, motion, and development. Methodology and stack vary. |
| Subscription agencies (Superside, Eleken, ManyPixels) | About $699 to $12k per month | Monthly capacity with no fixed endpoint. Price rises with months, not with a defined deliverable. |
| Weroast (fixed sprints) | $9,783 and $22,981 | Signature Homepage in nine days, Scalable Website System (homepage plus five pages) in 3.5 weeks. Custom development included. Product, brand, and motion scoped on a call. |
Ranges are directional and based on public pricing and published information as of October 2026. Always confirm scope and price on an intro call before treating any figure as a quote. Weroast is our own agency.
What drives the cost of a SaaS website redesign
Six variables move the price more than any other, and they explain why two quotes for the same website can differ by a factor of five.
- Page count: a homepage, a homepage plus five pages, and a 25-page architecture are different projects.
- Whether development is included: design-only quotes look cheaper until a development bill arrives.
- Visual ambition: a Signature Design Style built from scratch costs more than applying a template.
- Motion and interaction depth across key sections.
- Copy and positioning readiness: unfinished positioning is the most common source of overruns.
- Handoff: whether you receive a design system and a plan to run the site yourself.
Cost by agency model
Agency models price very differently because they sell different things. Prestige studios sell research-led programs and charge for the quarter of discovery that comes before design. Mid-tier agencies sell a defined project and price it by scope. Subscription agencies sell monthly capacity, so the price tracks time rather than outcome. Fixed-sprint studios sell a deliverable and a calendar. Neither model is better in the abstract. The useful comparison is what you will have on the last day and what you will still be paying for afterward. See the alternatives and comparison pages for fair breakdowns of each agency.
The six-month math that beats comparing invoices
Compare total cost over six months, not the first invoice. A subscription near $5k per month costs about $30k over six months and still has no fixed endpoint. A subscription at $5k to $10k per month costs $30k to $60k over the same period. The Scalable Website System is $22,981 once, ships in 3.5 weeks, includes custom development, and ends with a design system, guide, and video your team uses to ship pages without a retainer. The calculation changes if you need steady high-volume assets rather than a website, so run it against your own six-month plan.
What a quote usually leaves out
A low quote is not the same as a low cost. Ask what is outside the number before you compare.
- Development, CMS setup, and launch work billed separately from design.
- Positioning and copy work your team has to supply or buy elsewhere.
- Revision rounds that are described as unlimited but undefined in the contract.
- Ongoing retainers needed to add pages after launch because no system was handed over.
- Motion, illustration, and product visuals priced as add-ons.
How to set a redesign budget
Start from the outcome. If your bottleneck is conversion on a single page, a fixed homepage sprint at $9,783 answers it. If the bottleneck is page velocity, you need a system, and the Scalable Website System at $22,981 is built for that. If positioning is still unstable, spend on positioning first, because design amplifies the story. If product, brand, and motion need to move together, request a custom scope. Read when to redesign a SaaS website and the redesign prerequisites before you set the number.
What Weroast clients say
What Weroast clients say
Michael Lock
Head of Marketing, Clarity RCM
We brought WeRoast in to redesign clarityrcm.com and build the design system underneath it. What came back was a complete system in Figma plus a 25-page site architecture.
Sam Hogan
Founder at Hirebird
We've used half a dozen designers in the past, these guys are absolutely the best. We always come back to WeRoast. Fast, professional and they pay attention to the details that matter.
FAQ
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As of October 2026, mid-tier agencies typically charge $25k to $100k and prestige studios $100k or more. Subscription agencies charge roughly $699 to $12k per month with no fixed endpoint. Weroast publishes fixed prices of $9,783 and $22,981, custom development included.
The Weroast Signature Homepage is $9,783. It ships in nine days and includes design, custom development, and motion graphics, so you launch a fully built homepage.
Quotes differ because agencies sell different things: research-led programs, scoped projects, monthly capacity, or fixed sprints. Page count, development, visual ambition, motion, positioning readiness, and handoff also move the price.
Not necessarily. A $5k monthly subscription costs about $30k over six months with no guaranteed finished website. A fixed project or sprint has a known endpoint and a known price, which makes the six-month cost easier to predict.
Yes. Custom development is included in both fixed packages, so the site launches fully built. Product design, brand identity, motion, and sales enablement are scoped on a call.
Yes. If you need product, brand, and motion work alongside the website, request a custom package. We scope it on a call and agree price, deliverable, and calendar before work starts.
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