A design pod for B2B SaaS and AI companies: brand, product, UI/UX and motion in one team

For when you need more than a website: brand, product, UI/UX and motion, designed by one team that already knows SaaS.

Muhammad Ziyan Abbas

A design pod is a dedicated team of brand, UI/UX, motion and product designers, all experienced with B2B SaaS and AI companies, working with your team instead of through a ticket queue. At Weroast it starts from $35,000. Scope, team and timeline are set on a call, then written down with a price and an end date.

What is a design pod?

A design pod is a small, dedicated team of designers from different disciplines who work on your company together. Ours brings brand, ui/ux, motion and product designers, all experienced with B2B SaaS and AI companies, into one team that works with yours.

The point is alignment. When brand, product and motion are designed by separate vendors or separate hires, each makes sensible decisions alone and the company ends up looking like several companies. A pod decides once and designs everything from the same decisions.

What does a design pod include?

  • Brand design: logos, iconography, typography, logomations and a brand book.
  • UI/UX and product design: screens, flows and developer handoff.
  • Motion design, for the product, the website and launches.
  • A dedicated pod that works with your team, not a queue of tickets.
  • Scope, team size and timeline set on a call, then written down with a price.

When do you need a pod instead of a fixed package?

Our fixed packages cover websites: the Signature Homepage is $9,783 and takes nine days, and the Scalable Website System is $22,981 and takes 3.5 weeks. Brand also has published plans: the Signature Brand Identity from $7,800 and the Scalable Brand System at $15,000.

A pod is for work that does not fit one package: product design alongside the website, a brand and a launch at once, or a steady flow of work across several surfaces. If you need product, brand and motion moving together, a pod costs less in coordination than several separate engagements, because the decisions are made once.

How much does a design pod cost?

From $35,000. The final price depends on the disciplines you need, the size of the pod and how long it works with you, and it is written into the scope before work starts. Every plan is project-based: a fixed scope, a fixed price and an end date, and ongoing work is scoped in cycles the same way. Product design is fully custom. We price it from your problem, your context and what it takes to solve it.

We do not sell a pod as an open-ended monthly subscription. If you want to compare the two models, project-based vs subscription design covers what each buys and what an unplanned extra month costs.

How does a pod engagement start?

  • A call about your product, your buyers and what is not working. We show the behind-the-scenes of our projects live on the call, so you see how decisions are made before you commit.
  • A written scope: the disciplines, the team, the deliverables, the price and the end date.
  • The pod sets the shared direction first, the brand and design system decisions every surface draws from.
  • Work runs with your team: your product and marketing people see work as it is made, not only at the end.
  • At the end of each cycle, your team keeps the files, the system and the AI workflows we built to run it.

What does a pod's work look like?

Our published work shows what one aligned team produces. Michael Lock, PMM at Clarity RCM, described what came back as "a complete system in Figma plus a 25-page site architecture." Maven Data's homepage was designed in one week. And the Kuhnic behind-the-scenes video shows how a direction is decided, which is what the pod does first on every engagement.

Who is Weroast?

Weroast is a design partner built only for post-PMF B2B SaaS and AI companies, from Seed to Series B. Website is our strongest area; brand, product and motion are offered around it, by the same team. See pricing for every plan.

We are listed as a trusted design partner by Fletch, a product marketing firm. We do not do positioning ourselves; we work alongside partners such as Fletch, because positioning shapes design.

Hire a Weroast pod only if

  • You need more than one discipline, such as product, brand and motion, moving together.
  • You want a written scope with a price and an end date, not an open-ended subscription.
  • Your positioning is clear, or you have a partner for it. We do not do positioning.
  • You are a B2B SaaS or AI company past product-market fit, from Seed to Series B.

FAQ

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A small, dedicated team of designers from several disciplines, such as brand, UI/UX, product and motion, that works on one company together and with that company's team.

From $35,000. The price depends on the disciplines, the pod size and how long it works with you, and it is written into the scope with an end date before work starts.

Not at Weroast. Every plan is project-based, with a fixed scope, price and end date. Ongoing work is scoped in cycles the same way.

The packages are fixed scopes for websites: $9,783 for a homepage in nine days and $22,981 for six pages and a design system in 3.5 weeks. A pod is a custom scope for product, brand and motion work, often alongside the website.

Yes. The pod works with your team, and leaves your designers the system and AI workflows to keep going after each cycle.

Need help deciding what to build first?

Book a sprint call and we will map the right scope for your launch stage.

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